Est. in a nail chair ✧ 2026
✿ Hi, I'm Jem — I hand-build websites for beauty businesses ✿ DM @studiojems ✿✿ Hi, I'm Jem — I hand-build websites for beauty businesses ✿ DM @studiojems ✿✿ Hi, I'm Jem — I hand-build websites for beauty businesses ✿ DM @studiojems ✿✿ Hi, I'm Jem — I hand-build websites for beauty businesses ✿ DM @studiojems ✿
Wander around
Jem, founder of StudioJems

Meet Jem

I started building sites between nursing school shifts, for a friend's lash room, because her booking link was a screenshot in her bio. Then her nail tech asked. Then hers did.

Now it's the whole job, and I still make every page the slow way — your photos, your palette, your actual voice.

Where the work happens
A quiet library with tall wooden shelves and a brown armchair
Where I write the words for your site.

Somewhere quiet, no rush — that's where your copy gets written. Then I go looking for your colours in shops, tiles and cake counters, anywhere that isn't a template.

Jem in a mirror inside a colourful glass-block shop
Colour hunting, mid-shop.

If you send me a photo of something you love — a wall, a wrapper, a set you did last week — that's usually where your palette starts.

What I believe

Real assets only

Your work, your studio, your hands. No stock nails, ever.

Colour from the brand

Pulled off your sets and packaging, not a theme preset.

Built to book

If a page doesn't help someone book you, it doesn't ship.

How working together goes

1. Discovery We talk in your DMs, not a form. I ask about your clients, your prices, and what people always ask you.

2. Design Mood board, palette off your own work, layout decided together. You approve it before I build.

3. Build Mobile first, booking wired up, your deposit info written out as plain text. A private link to click through whenever.

4. After launch I'm still here. A new service, a shop, a promo page — just text me.

✉ Say hi
Name:
Jem
Studio:
StudioJems
Builds for:
Beauty businesses — specializing in nail techs, lash artists and similar
Likes:
Gel-X, glitter, late-night Figma, matcha
Dislikes:
Templates and lost DMs
Fun facts
  • ♡ I’m a nursing student by day, pixel-pusher by night.
  • ♡ If I could be reincarnated as a beverage, it’d be matcha.
  • ♡ I keep a folder of 2000s websites for reference.
  • ♡ I design best between 11pm and 3am.
  • ♡ I’ve rewritten this bio more times than I’ve rewritten a client’s homepage.
Pixel-art drawing of Jem
Me, as drawn by a friend.

© 2026 StudioJems. Made by hand, one studio at a time.

@studiojems · studiojems@gmail.com